Sony Ericsson today announced the launch of the K660, an HSDPA (‘mobile broadband’) enabled phone with clever features like illuminated shortcut keys that only become active when surfing the Net, and desktop tickers that provide regular updates from your favorite websites; all designed to make Web browsing on the move as simple and convenient as at your computer.
“Sony Ericsson’s vision is to offer ‘Generation Web’ a mobile internet experience that’s rich, user-friendly and satisfying,” says Martin Winkler, Head of Web Marketing at Sony Ericsson “This Web-optimized phone is a clear step along that journey and will appeal to individuals who are managing their busy lives and social networks online, whether its arranging to meet up for a football match or booking concert tickets.”
Sony Ericsson K660 – Web for Youth
- Web Optimised (Landscape Browsing and Shortcut Keys) for easy surfing
- HSDPA for fast surfing, email and download
- Google Maps for Mobile
The internet as you expect it to be! The K660 makes browsing the mobile Web straightforward. The phone’s navigation key serves as a “magnetic mouse pointer” when in Web mode, letting you find your way around the page just as you would on a PC. It indicates when a part of the page is click able and where text input is possible. You can even zoom in for a closer look at text or images.
Pan-and-zoom is just one of the Web shortcut keys that sit under your thumb when viewing Web pages in landscape mode. The K660 also sports a Bookmark function, a single click button that takes you back to your Home Page and an ‘Enter Address’ shortcut; all intended to guide you through the Web that much quicker.
The information you need – on your terms The K660 is engineered to ensure that you’re not kept waiting for the news or content that matters to you. Music, video or email – HSDPA technology lets you download it all at speeds that are up to four times faster than regular 3G.
Get there with Google Maps for Mobile, the K660 keeps you grounded wherever you are, even in a strange city. Find your way instantly with interactive maps that let you zoom in or out, or pan in any direction to orient yourself. Enter your current location and destination and receive point-to-point directions. No fuss, no diversions.
Shoot and share
The K660 squeezes a 2.0 mega pixel camera into its compact, making it easy to capture the moment. And since the Web is at your fingertips, it’s just a few clicks to upload your picture to your blog site and share it instantly with friends and family.
Although packing a whole host of Web applications, this phone is not just for suits. Available in two stand-out colors, a funky ‘lime-on-white’ and a stylish ‘wine-on-black’ color, the K660 will earn you admiring glances no matter where you are.
The K660 is a UMTS/HSDPA 2100 and GSM/EDGE 850/900/1800/1900 phone that will be available in selected markets from Q1 2008.
Sony Ericsson K660 Facts and Figures
Size: 104 x 47 x 15 mm
Weight: 95 grams
Colour: Lime on white and wine on black
Talk time GSM: Up to 9 hrs
Standby time GSM: Up to 330 hrs
Talk time UMTS: Up to 4 hrs 30 min
Standby time UMTS: Up to 330 hrs
Networks
UMTS/HSDPA 2100
GSM/GPRS/EDGE 850/900/1800/1900
Internet
RSS feeds
Access NetFront™ Web browser
Email client
Instant Messaging client enabled
Google search
Google map mobile
2.0" QVGA display with landscape Web browsing
RSS desktop
Web shortcut keys
Camera
2 megapixel camera
4x digital zoom
Picture blogging
Video recording
Music and Entertainment
Bluetooth stereo (A2DP)
Media player
Mega Bass
Music tones
PlayNow
TrackID
Polyphonic ringtones
3D games
Java
FM radio
Video streaming
Video viewing
Communication
Speakerphone
Vibrating alert
Video calling
Messaging
Email
Picture messaging (MMS)
Predictive text input
Sound recorder
Text messaging (SMS)
Organizer
Alarm clock
Calculator
Calendar
Flight mode
Notes
Phone book
Stopwatch
Tasks
Timer
Connectivity
Bluetooth technology
Modem
Synchronization
USB mass storage
USB support
K660 will be available in selected markets from Q1 2008